Applications don't move forward because your experience isn't translating into the language decision-makers understand.
Candidates are ghosted because their narrative doesn't land with the strategic needs of the organization.
Your value is hidden because it's framed incorrectly, creating a gap between your potential and their perception.
A self-guided approach to career alignment. Get expert analysis, implement at your own pace.
Complete a brief intake form sharing your current role, career history, target goals, and LinkedIn profile. This gives us everything we need to begin your career audit.
We analyze your positioning, identify misalignment between your experience and market expectations, and deliver a comprehensive Career Audit Report with actionable insights. Unsure if this is the right fit? Request your career audit to see if this process aligns with your goals.
Receive a detailed review of your LinkedIn profile with specific recommendations to improve visibility, credibility, and alignment with your target opportunities.
Use your audit and review to make changes at your own pace. During your 2-week support window, reach out via email for clarification or guidance on implementation.
The value today isn't automation. It's empathy, negotiation, and contextual decision-making. We use AI to accelerate, but we use human judgment to win.
AI handles the heavy lifting of formatting, keyword alignment, and rapid first-draft generation.
Humans provide the nuance, credibility, and authentic voice required for high-stakes trust.
"This is not resume writing. This is strategic alignment."
Deliverables and turnaround times vary per client and engagement to ensure quality over quantity.
Essential tools to kickstart your career alignment
$99 CAD
Introductory offer · 2-week support window
Industry expert validation for maximum impact
4-week support window
Everything in Foundation, plus:
Anonymised with permission. Outcomes vary by role and market conditions.
Before
20+ applications over 5 weeks, resume not generating responses
After
Secured first interview within 10 days of implementing changes
I work in marketing. I know what bad positioning looks like. Somehow I could not see it in my own resume. The audit fixed that. Every recommendation had a clear reason behind it and I could act on all of it immediately.
C.M. — Toronto, ON
Marketing and Communications · 2 yrs exp
LinkedIn verifiedBefore
Strong credentials from abroad, not gaining traction locally
After
Profile repositioned for Canadian market, responses improved
Coming to Canada with years of experience and hearing nothing back was discouraging. I did not understand that the way I was presenting my credentials was the issue, not the credentials themselves. The audit made that clear and I knew exactly what to do after.
P.K. — Mississauga, ON
Accounting and Finance · New to Canada · 6 yrs exp
LinkedIn verifiedBefore
Degree and part-time work not converting into application responses
After
Positioning clarified, started receiving callbacks
Honestly I was not expecting much going in. I just had a BBA and some part-time jobs. Turns out the way I was presenting it was the problem, not the experience itself. Made the changes and things started moving. Pretty straightforward once someone shows you what is off.
J.T. — Vancouver, BC
Bachelor of Business Administration · 2025 grad
LinkedIn verifiedBefore
Applying to qualified roles, response rate well below expectations
After
Hit rate improved noticeably relative to before the audit
My response rate was around one in fifteen. For my experience level that did not add up. The LinkedIn piece was where the problem was sitting. The feedback was blunt and specific, which is exactly what I wanted. Changed it and the numbers moved.
S.B. — Calgary, AB
Supply Chain and Logistics · 4 yrs exp
LinkedIn verifiedBefore
Finance background overshadowing pivot narrative in every application
After
Profile reoriented toward target field, quality of responses improved
I spent months trying to figure out why nothing was landing. The experience was there. The credentials were there. What I could not see was that my profile was still pointing in the wrong direction entirely. That was the thing the audit surfaced. That perspective alone was worth it.
D.N. — Ottawa, ON
Finance to People Operations · Mid-career pivot · 8 yrs exp
LinkedIn verifiedBefore
Second year student, no professional profile ahead of internship season
After
Profile and narrative built, entering applications with a real foundation
I almost did not do this because I thought you needed more experience to make it useful. You do not. They worked with what I had and put it together in a way that actually reads well. Going into internship applications this summer feeling like I have something real to show.
L.W. — Hamilton, ON
2nd year Economics · Targeting summer internships
LinkedIn verifiedBefore
20+ applications over 5 weeks, resume not generating responses
After
Secured first interview within 10 days of implementing changes
I work in marketing. I know what bad positioning looks like. Somehow I could not see it in my own resume. The audit fixed that. Every recommendation had a clear reason behind it and I could act on all of it immediately.
C.M. — Toronto, ON
Marketing and Communications · 2 yrs exp
LinkedIn verifiedBefore
Strong credentials from abroad, not gaining traction locally
After
Profile repositioned for Canadian market, responses improved
Coming to Canada with years of experience and hearing nothing back was discouraging. I did not understand that the way I was presenting my credentials was the issue, not the credentials themselves. The audit made that clear and I knew exactly what to do after.
P.K. — Mississauga, ON
Accounting and Finance · New to Canada · 6 yrs exp
LinkedIn verifiedBefore
Degree and part-time work not converting into application responses
After
Positioning clarified, started receiving callbacks
Honestly I was not expecting much going in. I just had a BBA and some part-time jobs. Turns out the way I was presenting it was the problem, not the experience itself. Made the changes and things started moving. Pretty straightforward once someone shows you what is off.
J.T. — Vancouver, BC
Bachelor of Business Administration · 2025 grad
LinkedIn verifiedBefore
Applying to qualified roles, response rate well below expectations
After
Hit rate improved noticeably relative to before the audit
My response rate was around one in fifteen. For my experience level that did not add up. The LinkedIn piece was where the problem was sitting. The feedback was blunt and specific, which is exactly what I wanted. Changed it and the numbers moved.
S.B. — Calgary, AB
Supply Chain and Logistics · 4 yrs exp
LinkedIn verifiedBefore
Finance background overshadowing pivot narrative in every application
After
Profile reoriented toward target field, quality of responses improved
I spent months trying to figure out why nothing was landing. The experience was there. The credentials were there. What I could not see was that my profile was still pointing in the wrong direction entirely. That was the thing the audit surfaced. That perspective alone was worth it.
D.N. — Ottawa, ON
Finance to People Operations · Mid-career pivot · 8 yrs exp
LinkedIn verifiedBefore
Second year student, no professional profile ahead of internship season
After
Profile and narrative built, entering applications with a real foundation
I almost did not do this because I thought you needed more experience to make it useful. You do not. They worked with what I had and put it together in a way that actually reads well. Going into internship applications this summer feeling like I have something real to show.
L.W. — Hamilton, ON
2nd year Economics · Targeting summer internships
LinkedIn verifiedWe built Aligned People Advisory because we've been in your shoes. Qualified, capable, and still getting overlooked.
After going through it ourselves, we realized the job market doesn't reward the most talented people. It rewards the best positioned ones.
So we created the service we wished existed: a real advisor in your corner, helping you navigate the process faster and smarter than going it alone.
Tell us where you are. We'll tell you where to go.